As we can see, the above table shown that share networks is starting to get famous. With just a streaming device it enables you to watch cable and satellite on your computer. These broadcast networks are starting to get even more competitive each day whereby online TV shows are introduced to the public in order to attract more audience. “All this new content is giving the viewer more choice. “You can really have niche content for specific audiences, so it puts the control in the hands of the consumer rather than the media," says (Congdon, 2007 cited in CBC Newsworld) This issue very much depends on the inconsistent situation of the mood, interest, social, cultural background, physical of an individual audience (Shriver 1997).
Sometimes stage setting relationship targets to shape the audiences attitude about the content in a particular way, therefore illustration that are designed on the web is able to give the audiences the impression about the information about the show synopsis, and is easier to understand. (Shcriver, 1997)
A term called dual coding shows that “the idea is that when pictures reformulate representation of the content. Taking in information in more than one way increases the likelihood that readers will understand and remember it.” (Schriver, 1997) According to Schriver (1997) various representations do have their own important benefit whereby it helps audiences to build stronger and more elaborate connections regarding bout the issue in their memory.
Not only the entire episode of the series plays an important role in the increase of audiences, small things such as interviews, games, message boards, photo gallery or blogs does have an impact on the likeness and comfort zone of an individual.
Reference List:
CBC Newsworld, 2006, The end of TV, viewed on 2 November 2007, < http://www.cbc.ca/theend/tv.html >
Korkki. P, 2007, TV show over? obsess about it on the web, The New York Times, New York, viewed on 2 November 2007, < _r="2&ref=" oref="slogin&oref=">
Schriver, KA 1997, Dynamics in document design: creating texts for readers, Whiley Computer Pub, New York.
